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Forum Index : Other Stuff : How Toyota sold their ute's to Kiwi's....
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Grogster Admin Group  Joined: 31/12/2012 Location: New ZealandPosts: 9724 |
I remember these ads from my youth, but although targeted at the NZ market, I expect many an Aussie would also relate to these kinds of ad.  AD #1... AD #2... AD #3.... AD #4.... To the rest of the world - yes, this IS how Toyota marketed farm vehicles to the NZ market at the time, and it WORKED - Toyota sold a PLETHORA of vehicles into NZ via these ads.  Smoke makes things work. When the smoke gets out, it stops! |
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| Solar Mike Guru  Joined: 08/02/2015 Location: New ZealandPosts: 1173 |
Here's another bit more humorous AD #5 Mike |
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| Grogster Admin Group Joined: 31/12/2012 Location: New ZealandPosts: 9724 |
Oh, THAT one is an absolute classic!  Nice one, my son! At the time that was on-air, you guessed it - the fun-police people with no sense of humor at all, complained about the word being used. As a fellow kiwi, do you remember that? Billy Connolly even referenced it during one of his NZ tours. Smoke makes things work. When the smoke gets out, it stops! |
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| Solar Mike Guru Joined: 08/02/2015 Location: New ZealandPosts: 1173 |
I remember the Ad. shown on TV for only a short while, but came back at a later date. I think the fun police got overruled. Toyota also had other Ad's with bulls driving a ute; in Aussie they had a series of similar but different Ad's. |
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